few days ago i had to explain how using applications to get twitter followers is bad, recently i had to explain to another guy how using an application to steal images from other sites is not cool, and in next few days i have to skype a client and explain how having a ghostwriter is [...]

lance armstrong is a founder of lance armstrong foundation.
lance armstrong is a natural in branding, pr and marketing.
lance armstrong is extremely hands on active in marketing of his foundation - his comeback and his online activities come under this umbrella.
he does the “dirty” work himself on twitter, livestrong blog and on the bike.
there is no [...]